An AIMS Worldwide Company
 
StreetFighter Marketing, Inc. - Marketing Plans, Low Cost Marketing, Guerrilla Marketing

 Tele-Selling or Sales Training Program 
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Program Development
  1. Create Scripts/Survey Sheets
  2. Develop tracking systems
  3. Develop analysis systems
  4. Help set guidelines, goals
Coaching
  1. Train to use program
  2. Follow up on regular basis
  3. Offer mid course corrections, enhancements
Advertising/Marketing
  1. Review materials as needed
  2. Offers suggestions for improvements
  3. Offers alternatives
    1. increase effectiveness
    2. decrease cost
Structure
  1. Weekly meetings
    1. review past week's activities
    2. set goals for next week
    3. suggest changes and improvements
    4. deal with specific problems
  2. Telephone support between meetings
    1. unlimited
    2. suggested 2 calls between meetings
      1. one before calling days
      2. one after
    3. follow up memos, notes
      1. reinforce conversations
      2. document progress, activities
Results
  1. Fully developed tele-selling prospect program
  2. support ideas with actions
    1. three month intensive participation
    2. build habit of making regular calls
    3. telephone reflexes with objections
    4. set appointments with only qualified prospects
    5. get referrals more aggressively
    6. habit of setting weekly calling goals
    7. habit of tracking results and activities
    8. habit of cross motivation
Street Fighter Marketing, Inc.
467 Waterbury Court, Gahanna OH 43230
Phone: 614/337-7474 Fax: 614/337-2233
Questions? 1-800-SLUTSKY (758-8759)
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